The World Travel and Tourism Council (WTTC) presented positive projections for the travel and tourism sector in Latin America by 2024, predicting that it will generate $385.9 million per year to the region's GDP, which represents a 6% increase compared to the previous period. pandemic levels in 2019. By the end of last year, tourism had recovered nearly 90% of its pre-pandemic numbers, and, according to the World Tourism Organization (UNWTO), Latin America and the Caribbean are expected to reach full resumed in 2024. .
Impact of tourism in the region
Tourism not only drives economic growth and generates jobs, but is also critical to the preservation of Latin America's cultural and environmental heritage. The region is home to priceless natural and cultural wealth, with breathtaking landscapes and historical traditions attracting visitors from all over the world.
Safety and technology in tourism
The safety of tourists and staff is paramount during their stay. This is where technology plays a key role. Darío Mojica, director of Video Security and Access Control Engineering at Motorola Solutions Latin America, highlights how efficient communication can improve the visitor experience.
For example, in a hotel in Colombia, employees use radio communication systems that offer wide coverage, allowing for effective communication in areas without cellular signal. These radios are designed to operate in noisy environments, ensuring that messages are transmitted clearly, even in critical situations.
Monitoring and rapid response
Additionally, artificial intelligence video surveillance technology allows objects of interest to be detected and classified in unusual locations, alerting security personnel to possible emergencies. The cameras, placed in strategic areas such as private beaches and restaurants, help identify unusual situations, providing real-time notifications to security teams without the need to constantly monitor screens.
The combination of radio and video surveillance systems allows for a rapid response to any incident, ensuring that hotel staff are always connected and ready to protect guests and their property.
Thanks to these technological innovations, Latin American tourist destinations can offer safe and pleasant experiences to visitors, starting from check-in to check-out. Safety thus becomes a fundamental pillar of the tourist experience, promoting an environment in which guests can fully enjoy their stay.
